We don’t always think of poverty as a business concern, but it is. When people in our communities struggle to afford housing, transportation, or other basic needs, it affects everyone. It affects not only the people who are struggling but also the fabric of our communities, the workforce, the economy, and business success. A thriving community means a stable, reliable workforce and stronger local economies.
You may not immediately connect poverty reduction with business success. You may ask yourself, “Do those two things even go together?”
With the scale of a challenge like poverty, we know everyone has a role to play. Poverty isn’t just about a lack of money. It's about a lack of opportunity. And poverty is being experienced by individuals, families, seniors, Indigenous and racialized communities—a huge cross-section of Calgarians.
The good news? Businesses have the power to make a real difference. Fair wages, inclusive hiring, and investment in employee development don’t just help workers—they build stronger, more prosperous companies. This isn’t just about charitable acts. It’s smart business. Investing in initiatives that promote the overall health of a community can directly benefit businesses. Companies that align with social impact can see increased productivity, employee retention, and a more positive brand image, leading to improved profitability and long-term sustainability. Customers and employees alike want to support businesses that are doing good.
So, where do you fit into this whole equation? Isn’t this something for governments and non-profits to worry about? Should businesses care?
Those are good questions. Enough for All emphasizes the idea that a thriving community benefits everyone, including businesses. It's important to remember that businesses are already involved in community initiatives in many ways, like donating to charities and sponsoring sports teams.
Businesses don’t have to do it alone. Collaborating with nonprofits, governments, and other businesses makes solutions more effective and sustainable. Calgary’s Enough for All strategy is a great example—it brings together different sectors to tackle poverty in ways that benefit everyone.
So, what can businesses do? Stay informed, collaborate, and become Champions of the Enough for All strategy. Actively participate in creating solutions and support making a tangible difference. Start by ensuring fair wages and reviewing policies that support employees’ well-being. Consider how hiring practices can be more inclusive. Explore your community connections and make meaningful investments of time and resources.
Small changes can make a big impact, and the ripple effects are huge. The Enough for All strategy is a win-win for the community and businesses too. It paints an ambitious vision of a Calgary where everyone has what they need, not just to survive but thrive. Change happens when we work together.